Rebranding an iconic Minnesota Liquor and Cheese shop without compromising its past.
BRANDING
CREATIVE STRATEGY
VISUAL DESIGN
Surdyk's has been leading the way in all things wine, spirits, food and entertainment for generations. That's cause for celebration, so we helped them refresh their look with a brand that updated their wonderful past. Artistic, yet fun. Cheerful, yet elegant. Utterly, uniquely, ownably Surdyk's.