Electric Agency brand mark

Case Study

Collective Measures

They came to us as Nina Hale. We rebranded them into Collective Measures.

  • BRANDING
  • CAMPAIGN DEVELOPMENT
  • CONTENT DEVELOPMENT
  • CREATIVE STRATEGY
  • WEBSITE DESIGN

Collective Measures came to Electric because they needed a new name. And that meant they needed a completely redesigned brand, too. So we approached this assignment the same way they approach their work — methodically, creatively, and tirelessly.

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Once the rebrand was done, we got to work helping it grow.

Collective Measures’ campaign included connected TV, social video creation, banner ads, website additions, social posts and direct mail pieces.

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